Puseletso Modimogale is a Business Mentor at The Hope Factory and a successful entrepreneur. She started her own business, Therapeutic Touch Studio, in 2002 after seeing how the power of touch had such a profound impact on the health of her grandmother. She later developed a passion for enterprise development and established a Non-Profit movement called W.E.Y Foundation (2010) that assists women entrepreneurs at the grass-roots level of their businesses. Puseletso won the Regional Business achiever award in 2007 through BWASA and was featured on various media platforms including Motswako, The Power Within on SABC 2, Shift, Motsweding, Truelove and Radio Metro Positive Talk. In 2010 she won the entrepreneurial TV show called Rise Mzansi which was televised on SABC 1.