Sam Proctor-Parker began her career in 2003, working in the Food and Beverage industry in Florida, USA. Upon returning to South Africa, she spent three years working as a skills trainer for Micros, before moving into IT sales at Datacentrix, where she managed large accounts, including Bankserv Africa and the JSE. It was here that she closed a multi-million Rand deal at Bankserv Africa for networking prior to her departure. In 2013, Sam joined Britehouse as a sales executive for SAP B1. Shortly after joining she was promoted to BU Manager and thereafter enjoyed career highlights, such as growing the SME business by 65% over a two-year period.