Marketing Tactics
How to Implement Marketing In A Small Business
Marketing is a must-have for any small business. Without it, the company will never grow to be large or even medium-sized. It's a huge mistake to believe that you'll make money first and then business. Thousands of small businesses have tried this strategy for decades without success. They dream of...
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Ways To Enhance The Value Of Your Brand
Doing ways to enhance your brand's value can help you remain competitive in your niche and bring in quality customers that can improve your bottom line.
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Can Digital Marketing Save Your Business?
Moving your promotional activities online and leaning towards digital marketing strategies can help your business move forward despite the challenges it faces.
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How to Start an Innovative Startup Business Through Digital Marketing
In this digital arena, it’s easier than ever to launch/expand a startup. But, for that you need the right kind of knowledge and know-how. In this post, we look at ways in which you can launch yourself as an innovative startup in the digital marketing arena.
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Advantage of Digital Marketing for Brand Building
When you decide to venture into a startup business, there are many things you have to consider to make sure that your business will thrive and reach its business goals. Among all the challenges you can face when you commence your startup company is brand building. With many competitors in...
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Is This The New Normal Of Digital Marketing?
Most of you reading this probably have a complicated relationship with social media. We use it to stay in touch with friends, source inspiration and keep up with news; however, it can be all-consuming in our lives. The same applies when it comes to social media for business. On one...
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The Best And Easiest Ways To Improve Your SEO Ranking
SEO is an ever-changing goalpost based on invisible parameters. Despite that, what you do has a directly and measurable impact on your site ranking. There are lots of expensive and complex things you can do to improve it, but equally as many simple and straightforward steps that need to be...
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Free Sample Marketing Plan Template
You don’t need an MBA to write a marketing plan for your business. While no two businesses are alike, all solid marketing plans need to provide specific information. Use this sample marketing plan template to get you started on the right foot and cover all the essential information.
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The Ultimate Marketing Tool Library for Entrepreneurs
A list of marketing tools you’ll want to bookmark.
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Key Signage, Graphics And Printing Trends You Can Leverage To Increase Profits
Being aware of key trends in the signage and printing industry will help printers identify profitable solutions they can add to their businesses. 1. Textile Printing and Home Décor The global printed textile market is huge, estimated at 32 billion square metres of output annually. According to Smither’s Pira’s report,...
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Be As Human As Possible With Your Marketing Strategy
Technology is changing the way we live our lives, however, technology does not tell the whole story. We do.
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Winter Is Coming: Ways To Keep Your Customers Happy During The Chilly Months
In the words of Ned Stark, winter is coming – and this means that businesses have to gear their marketing towards the seasonal change in consumer behaviours.
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Why Your Customers Don’t Care About Your Product (And What They Do Care About Instead)
As counterintuitive as it may seem, this could be the best method to actually get your target buyer to care about your business and consequently, what you have to offer.
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Useful Marketing Tactics For Growing Businesses
Customer acquisition, customer experience and content marketing can be identified as the three most important marketing strategy areas to focus on.
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An ‘Outside-the-Box’ Approach to the e-Commerce Unboxing Experience
Get started by keeping three elements in mind – recyclable/re-usable packaging, personalised thank-you notes and free samples.
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How Is Influencer Marketing Going To Change In The Future?
How is influencer marketing going to be in the upcoming time? Read on.
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Top Marketing Trends For 2019
When you reflect on marketing trends that have taken centre stage in 2018, what stands out?
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The Fifth P Is The Most Crucial
The reasoning is simple. If you don’t know your market, you will never be able to understand how the 4Ps apply to your potential customers.
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How To Localise Your Marketing Campaign
Here are some of the best tips to help you understand how to localise your marketing campaign without a lot of effort.
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5 Content Marketing Tips For Small Businesses
A small business owner struggles with a lot of challenges in his journey to success. One of his major concerns is related to content marketing. Here are 5 content marketing tips for small businesses:
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