Marketing Tactics
Be As Human As Possible With Your Marketing Strategy
Technology is changing the way we live our lives, however, technology does not tell the whole story. We do.
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Winter Is Coming: Ways To Keep Your Customers Happy During The Chilly Months
In the words of Ned Stark, winter is coming – and this means that businesses have to gear their marketing towards the seasonal change in consumer behaviours.
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Why Your Customers Don’t Care About Your Product (And What They Do Care About Instead)
As counterintuitive as it may seem, this could be the best method to actually get your target buyer to care about your business and consequently, what you have to offer.
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Useful Marketing Tactics For Growing Businesses
Customer acquisition, customer experience and content marketing can be identified as the three most important marketing strategy areas to focus on.
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An ‘Outside-the-Box’ Approach to the e-Commerce Unboxing Experience
Get started by keeping three elements in mind – recyclable/re-usable packaging, personalised thank-you notes and free samples.
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How Is Influencer Marketing Going To Change In The Future?
How is influencer marketing going to be in the upcoming time? Read on.
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Top Marketing Trends For 2019
When you reflect on marketing trends that have taken centre stage in 2018, what stands out?
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The Fifth P Is The Most Crucial
The reasoning is simple. If you don’t know your market, you will never be able to understand how the 4Ps apply to your potential customers.
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How To Localise Your Marketing Campaign
Here are some of the best tips to help you understand how to localise your marketing campaign without a lot of effort.
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5 Content Marketing Tips For Small Businesses
A small business owner struggles with a lot of challenges in his journey to success. One of his major concerns is related to content marketing. Here are 5 content marketing tips for small businesses:
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Gen Z Is Coming! Are You Ready?
How do you market your company to this generation?
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Free Sample Marketing Plan Template
You don’t need an MBA to write a marketing plan for your business. While no two businesses are alike, all solid marketing plans need to provide specific information. Use this sample marketing plan template to get you started on the right foot and cover all the essential information.
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Can Your Marketing Team Speak Data?
Here are Grant Fleming's, CEO of Leadify, guidelines for getting started.
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Why You Should Be Investing In Marketing
Marketing is not a ‘nice-to-have’ or just a line item on the company budget. After all, if nobody knows about your company and your value proposition how can you grow your business?
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Cut The Bull That Comes With Women Saudi Drivers
If there is an opportunity to increase sales and dominate a market, hell they are going in, briefing their agencies to start the marketing and… well, cue the thoughtlessness.
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Starting A Business In Tourism? Sell Memorable Moments
It’s essential to consider not just who you are selling a product or service to, but why they’d want to purchase it.
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What Millennials Want From 2017 – How To Stay Ahead Of The Trend Curve
Eco conscious, needing just the right amount of community time and yet exclusivity, we seek connections with our brands.
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Milestones In Multi-Sensory Marketing
How to keep a personal touch in an AI world (and how, ironically, AI can help you with that too).
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6 Inbound Marketing Tactics Every Business Should Use
Many people involved with sales and business development will be used to picking up the phone to call prospects.
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Marketing To SA’s Youth: 7 Ways To Fly Or Fail
Marketing tactics to help you reach South Africa's youth.
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