Sales Strategy & Management

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If you think that maintaining a close relationship with customers is not as important as selling your products, you are wrong.

If you want to build your business up, read on below for how to use sales skills to do so.

If the ideas you are selling are fresh, innovative or even intuitive, you might gain customers, but retaining them actually determines the exact ROIs you can gain from your venture.

Don’t ignore the first stages of engagement, just because they don’t result in immediate purchases.

Do you have a unique selling point?

Even when you are ready to sell your own business, you need to maximise your benefit by keeping control of the sale process.

Differentiate your business in the one way that customers value the most: deliver the goods on time.

A key part of finding star talent to join your business is to start the process much earlier than you need to, by building a strong talent pipeline – also known as a Virtual Bench.

Do you want to increase your sales? Then follow the pointers in this sales strategy example to build a strategic and tactical sales plan.

This post will show you 3 ways to keep your business stable and profitable, successfully.

Standup comedians take cues from their audiences and modify their material as they go along. You can use this technique to watch for cues from your customers as to how they like to be addressed by you and staff. This might seem like a schlep when things are going crazy...

Fewer than half of salespeople make quota, on average. Here are some best practices for to help them hit their targets in the new year.

The Leadership skill of Influencing people increasingly trumps “hard selling techniques” as people enjoy the feeling that they are forced into buying a certain product less and less.

If your goal is to communicate, talking is a lot better than typing.

Don’t start a business unless you know how you’ll sell your product. Once you start selling, you can build a track record. Once you have a track record, the world is your oyster.

In a world where consumers are regularly besieged with information from a variety of sources, all competing for their attention, direct marketing campaigns have a narrow window to reach their intended target and convert them into a paying customer.

The upturn in active mobile phone users in South Africa has also affected internet usage and consumer habits drastically.

Leaders who deliver accurate forecasts will rise through the ranks thanks to accountability.