Business At A Glance
Startup Costs: $2,000 – $10,000
Home Based: Can be operated from home.
Part Time: Can be operated part-time.
Online Operation? No
Business Overview
Creating and marketing your own skin careproduct line is a fantastic business venture to set in motion. With somuch emphasis on ‘natural’ these days, a skin care line devoted toall-natural ingredients would definitely be a wise decision in terms ofproduct marketing and consumer acceptance.
The starting point for thebusiness will be research, and this can be accomplished with assistancefrom the internet, the local library and even the local cosmeticscounter. Most cosmeticians will be more than happy to explain thebenefits of their products, including what certain ingredients will dofor your skin.
To keep business startup costs to a minimum, initiallystart with basic skin care products (cleanser, toner and moisturizer),and expand the skin care product line from there. Good advertisingmedia to promote and market skin care products would be the internet,promotional fliers, newspaper ads and home shopping parties, but yourbest advertising will be by way of word-of-mouth referrals. This typeof business enterprise is well-suited for a home based businesslocation.
To jump-start the business, offer free skin care analysis tocustomers along with free samples of the natural skin care productsthat you sell.