Entrepreneur Connect Africa is a platform aimed at using digital as an opportunity to foster dialogues around job creation and showcase inspiring SME’s whose stories seldom get told in main stream media.
Looking at the critical issues facing South Africans right now which includes the lack of job opportunities and continued high unemployment is of a growing concern. Despite these challenges formidable, unwavering South African Entrepreneurs continue to impact social economic change through job creation in business models that have staying power.
“The opportunity to profile uncelebrated Entrepreneurs whose stories remain untold has motivated our JT Comms networks to create disruptive platforms that allows us to tell the Entrepreneur story digitally so as to connect to wider ecosystems, ” says Vanessa Perumal architect of a pioneering platform which holds promise to offer dynamic business lessons from leading trailblazers.
With South Africa’s entrepreneurial penetration now at its highest level since 2013, the global entrepreneurship monitor’s (GEM) details in its 2017/2018 report, that the total early-stage entrepreneurial activity (TEA) in South Africa is at 11.0%, 4.1 percentage points higher compared to 2016’s score of 6.9%. Also in 2017, StatsSA reported that 39% of unemployed South Africans had never worked before. And among youth, that figure was 60.3%.
In the third quarter of 2017, 30% of South Africa’s 10.3 million youths aged 15-25 were not in employment, education or training. The number of youths neither learning nor engaged in income-generating activities has risen from two million in 1996.
Further, chronic unemployment is also a quandary among older workers, many of whom have been unemployed for five years or more. Among 50-65-year-olds, this was true of 47.4%. By the fourth quarter of 2017, the overall expanded unemployment rate had declined by 0.5 percentage points, but was still 36.3% at national level. The world average is 7.9%.
With an strong desire to make a dent and redress on these horrifying stats, Deshun Deysel on ‘Entrepreneur Connect Dialogue’ invites us in conversation to ponder as to how we can use entrepreneurship to help reduce the rate of unemployment.
The first season of the weekly nine episode online business programme features commentary and offering insights on all diverse aspects of entrepreneurship, business and economic news, as well as educational interviews with leading business influencers and entrepreneurs.
Through this series Deshun who is the world’s first Black female high altitude mountaineer unpacks relevant everyday business topics in a warm and engaging style -covering all topics that pertain to the entrepreneurial journey, with subjects ranging from finance, BEE scores, challenges with funding to the latest trends on how to get a better cash flow system.
Speaking to entrepreneurs both still starting out and established, the first season of the show features an exciting line up of interviews with people such as Mankwane Chakela, founder and owner of Le Looks, a high-end hair studio with over five branches spread over Johannesburg. Media innovator, Busi Ntuli, whose passion for African content and exposure led her to found Trans Africa Radio, an online radio station which only plays African music. Kgomotso Sediane, MD of Khabane Majestic Holdings; a software development company that implements and perfects IT strategy by using different UX techniques and Catherine Lund who established OnQ Research, a full service South African based Clinical Research Organisation which data manages and conducts clinical trials all over the continent to understand the subtleties and nuances of conducting clinical research in different African countries.
“Often business and finance are viewed as exclusive only to a few, however with ECD, we want to take viewers, particularly entrepreneurs and those who aspire to embark on this route on a journey that will teach and simplify more about such subject that affects their daily lives,” enthuses Deshun Deysel, host of the first season of Entrepreneur Connect Dialogues.
Using her acclaimed skills and highly sought after expertise as an international speaker and business coach, Deysel who herself is an entrepreneur, runs an international entity, Deshun Deysel & Associates which lists some Fortune 500 companies and disruptive start-ups as clients; D&A provides business and executive coaching to a new breed of digitally savvy leaders.
Produced by JT Comms TV, Entrepreneur Connect Dialogues can be seen on JT Comms TV on Tube. The show is currently planning its second season and open to showcasing entrepreneurs across our country and continent and offers opportunities for big business looking to improve their BB-BEE score cards, partner with entrepreneurs and help scale small businesses.