Sell to your customers by appealing to both their reason and their emotions.
Read moreLike your competitor's ideas? There’s a fine line between inspiration and imitation
Read moreNew communications and PR tools offer marketers less costly (and equally effective) alternatives for building brand and product awareness.
Read moreLearn these smart short-cuts to branding your business quickly and effectively
Read moreFollow these steps to get your business noticed before, during and after the trade show.
Read moreHow to leverage the latest social media craze to benefit your business.
Read moreCreating buzz for your business means having a great product. Creating that great product, however, is an art.
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Read moreBuild exposure for your brand by showing off your company's expertise and top employees in trade magazines.
Read moreThe truth about some common marketing lies – and their consequences.
Read moreIt's often the first item prospects receive from you, so your business card is your first opportunity to make a...
Read moreYour company's blog could be one of your strongest marketing tools – so get talking.
Read moreYou may be tempted to use them, but avoid these phrases in your advertising and marketing materials
Read moreLearn what the colours you use say about your business.
Read moreThe Hot Ways To Enhance Your Brand May Involve New Media, But The Basics Of Branding Will Never Date.
Read moreOut with the old and in with ads that produce results; just follow these rules.
Read moreFollow these guidelines to create the best logo for your company.
Read moreThis is what you need to do to ensure your company's name gets heard.
Read moreMake a good impression with your site and keep customers coming back.
Read moreWhether you know it or not, everything you do in business tells people about your own personal brand.
Read moreYou’re 40 something, mid-career, and you feel stuck. You need to make more money, but you don’t know how.
Are you ready to unlock your writing potential and turn your creativity into cash? Learn how to make money by...
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