BUSINESS
Overcoming the 3 Biggest Challenges for Marketing in an eCommerce World
From Amazon to eComm hubs of Big Box to exclusive eComm storefronts, "shopping" is an entirely new behavior. Gone are...
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Is This The New Normal Of Digital Marketing?
Most of you reading this probably have a complicated relationship with social media. We use it to stay in touch...
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The Best And Easiest Ways To Improve Your SEO Ranking
SEO is an ever-changing goalpost based on invisible parameters. Despite that, what you do has a directly and measurable impact...
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Making Money Online: 10 South African Entrepreneurs Doing It
You don’t need an eight-to-five job or stacks of capital as the launch-pad to start a business and create your...
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Free Sample Marketing Plan Template
You don’t need an MBA to write a marketing plan for your business. While no two businesses are alike, all...
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How to Keep Your Business Secrets Confidential
Companies have different key values and for some, it is their business secrets. Business Secrets can simply be defined as...
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Are Independent Experts Your Saviour Or Your Sinker?
I was recently asked to do some work for a large financial services company to help them think through and...
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Why Your Brand Positioning Is Essential In A Depressed Economy
When the going gets tough… the marketing budget gets slashed. It’s an age-old truism that marketing activities are among the...
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Alternative Finance: Potential Lifeline for Expanding Businesses
“No company can afford not to move forward. It may be at the top of the heap today but at...
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Is Your Product Just Another Novelty Or Is It A Utility?
I've often wondered why some innovative new products take traction and become part of our daily lives (social media), and...
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How You Can Switch On Audience Engagement With Brand Avatars
What is the biggest challenge for anyone involved in communications today whether that be with their staff or customers? Distraction....
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Want To Expand Your Business Abroad? Avoid These Common Mistakes
International expansion is a highly prized goal for many businesses. Whether it’s to access vast new consumer markets or significantly...
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Companies With Great Customer Experiences Have These 5 Things In Common
Unless you are one of the rare companies that don’t need customers (do those even exist?), you should be concerned...
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7 Steps To Implementing Your Enterprise And Supplier Development Programme
Enterprise and supplier development (ESD) programmes aren’t just a core element of many companies’ B-BBEE scorecards, they’re also a major...
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Founder Of Brandfusion Katie Mohammed Shares Her Business Experiences And Lessons
As the CEO of Brandfusion and Founder of the W-Suite women’s empowerment initiative, television broadcaster and businesswoman Katie Mohammed's expertise...
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Golden Business Opportunities Lie In The Midst Of Economic Challenges
If you've been thinking of buying an existing business, but are unsure about where to invest your hard-earned cash, consider...
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How To Grow Your Business When It’s Already Going Good
Growth is a mindset — and an ongoing journey.
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The Ultimate Marketing Tool Library for Entrepreneurs
A list of marketing tools you’ll want to bookmark.
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This Is The Future Of Logistics – Are You Ready?
A great deal of focus and many discussions are taking place around the ‘fourth industrial revolution’ (4IR). Many companies from...
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Key Signage, Graphics And Printing Trends You Can Leverage To Increase Profits
Being aware of key trends in the signage and printing industry will help printers identify profitable solutions they can add...
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