Frieda-Marié had her first taste of international trade in the diamond industry – designing, sourcing and marketing for the luxury market. After moving into e-commerce, she joined Import Export License as head of marketing in 2019. Here she became a boffin in the registration, legal and logistical sides of import and export for the sole purpose making this knowledge accessible to entrepreneurs and small businesses in South Africa. Since its start in 2011, Import Export License has helped thousands of importers and exporters obtain their import export licences, permits, specialised Customs registrations and assistance from expert Customs consultants.