Terri-Leigh Blomeyer is the Managing Director at Shift Joe Public. Terri-Leigh has more than 15 years of industry experience, having worked as Client Service Director at Volcano Advertising (Grey) and most recently as Group Consultant Director at Interbrand Sampson. She joined Joe Public United in March 2015 to lead the brand design agency (Shift Joe Public) for the group. “I thrive on creating value for clients, and using brand as the driver of that value. Strategically led design has a significant part to play in the journey toward growth.”Simone Rossum is the Creative Director at Shift Joe Public. Simone started at Joe Public as a junior designer in 2006 and during her climb to Creative Director of Shift, she has been part of several locally and internationally acclaimed design projects. Her work includes the rebrand of Clover SA’s packaging range and the rebrand of Jet, South Africa’s largest value fashion retailer. Her most recent awarded work includes Antalis Start Your Day with Paper coffee cups and the OSAAT Fonts for the Future campaigns, both of which scooped multiple Golds at the 2014 Loerie Awards ranking her as the No. 1 Creative Director on the 2014 Loerie rankings list.