“Work Hard In Silence, Let Your Success Be Your Noise.”
Alex Fourie – weFix
Alex Fourie explains: “Initially, it was when I was solving my own problem. Then it was when I posted my first CapeAds ad and my phone rang 15 times on the first day. I thought that there might be a business here.”
Fourie’s business, weFix, now has 11 branches across the country and sells its own in-house product lines and insurance for selected products.
“We average about 10 000 customers monthly, 75% of which is from word-of-mouth.”
The Lesson
“Excellence isn’t a result of one or two good decisions. “It’s a result of thousands of small, good decisions. A bunch of above average-decisions will culminate over time. Everything you do, do it well and the rest will sort itself out.”
Fourie reveals that compared to 2010 when repairs could take up to 72 hours, 95% of weFix’s repairs are now done the same day. weFix also provides spin-off offerings linked to our core ethos, like out-of-warranty insurance because there are gaps that no other industry is targeting.