No 8.
Jenna Clifford
Founder of Bespoke Jewellery at Jenna Clifford Design Jewellers
“My personal mantra for success is try, try and try again. Once you’ve picked something that you’ve isolated as your passion, it must be all-encompassing. You have to stick to it. You will be met with challenges, good and bad, but the thing is to stay the course.”
Jenna Clifford’s most strongly-held belief about business is that persistence breaks resistance. “I think business is about extremely hard work. Any business can become something if you give it persistence year in and year out. “
Jenna’s father taught her to work and save: “It was my antidote to not being the cleverest person around — work harder, longer and save money.”