Worksheets

Before you launch a marketing campaign, answer the following questions about your business and your product or service.

Use this checklist to help you define your position in your industry and identify possible niche markets for your product.

This worksheet will help you analyse your new business idea and determine how successful you will be if you enter a given business and sell a given product.

This worksheet will help you define your competitors, pin-point their present position and outline their strengths and weaknesses.

What are your competitive advantages? Use this worksheet to help you figure them out.

Find out whether your product is marketable.

Consider these important factors when searching for the ideal name for your new business.

By filling out a personal balance sheet, you will be able to determine your net worth – your first step to funding your business.